Sustainable Women’s Beauty Brands

on November 22, 2017

Green brands are officially making a name for themselves in the beauty industry. Organic and natural beauty brands have officially opened the doors for environmental lovers who want to use skin-care and cosmetic products that are sustainable and conscientious to our environment. Below we have compiled a list of three individual brands that use natural/organic chemicals to produce their cosmetics and skin-care lines. These brands also refuse to test their products on animals.


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PRODUCT RANGE | Hair, Makeup and Tea products

PRICE RANGE | $$-$$$

Aveda’s brand is based on the combination of wellness, beauty, and plant aromalogy. This company is phenomly known for their organic and natural hair products, but they have also branched out and crafted their own makeup and tea brand. Aveda is considered 90% organic and does NOT test their products on animals.


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PRODUCT RANGE | Makeup and Skin-care products

PRICE RANGE | $$-$$$

Burt’s Bee two main ingredients in their products are beeswax and willow bark, which immediately goes to show their commitment to using organic and natural chemicals in their makeup and skin-care products. Burt’s Bee prides themselves on being an organic company and refers to their company as ‘tree-hugging do-gooders.’ Burt’s Bee does NOT test their products on animals.


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PRODUCT RANGE | Makeup, Skin-care and beauty products

PRICE RANGE | $$-$$$

Tarte Cosmetics presents themselves as an ‘eco-chic, vegan friendly and cruelty free makeup’ brand. Tarte Cosmetics pride themselves on using all ingredients that have been based, tested and approved by the US FDA. The cosmetic brand also ensures a clean and safe work enviornment for their employees by using an international grading stystem. Tarte does NOT test their products on animals.

We at Fashom completely support cruelty free products.


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From Day to Night Outfits in Seconds

on November 8, 2017

Ladies, we’ve all been in that unbearable position where we’re rushing home from work in order to put together a sassy ensemble for the night. By the time you’re finished throwing an outfit together and your shoes on, it’s time to run out of the door and begin your night. Well, Fashom has a solution for this unbearable common struggle that all ladies seem to share.


We understand how frustrating it can be to constantly be in a rush after work so Fashom would like to help with a few style tips. It can be daunting when you try to spice up a dull outfit, so below we’ve listed three styles that we feel are most versatile. These outfits require minimal effort to transform your look from day to night in seconds.


There’s just something that’s captivating about jumpsuit. Choose a chic, but not too flashy style and watch the wonders you can do. Start your day off in a jumpsuit with a pair of flats and throw a flashy pair of pumps in your bag for later. When it’s time to go out for the night, throw on those heels, accessories, and you’re ready for the night!


Wide-leg pants are always a great choice if you’re in need of a versatile look for the day. Choose a pair that is sleek and chic and you’ll be able to transform your outfit from sophisticated to sassy, fierce, and seductive in minutes. Watch the heads turn as you walk by!



Now I know blazer can seem simple and casual, but you’d be amazed at how versatile it actually is. Take a few notes from fashion icon Rihanna and celebrity “it” girl Kim Kardashian and turns your blazer into spicy nighttime get up.


Written by Darean Rhodes

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Model, KhrystyAna writes an Influential Post about Conforming to Beauty Standards

on September 21, 2017

More than ever now, the media has shaped and molded unrealistic ideas about what the average women should look like. Society has deemed women to be beautiful when they possess a busty chest, flat tummy, thin waistline, and what society calls a “thick” ass. In order to obtain these body proportions, females are turning to body shapewear. Shapewear products can range from Spanx to corsets, all the way to full body suits that flatten the stomach, clinch the upper thighs, and shapes the buttocks.



Model, Khrysty Ana has decided to make a body positive post and statement on Instagram to shed light on the ugly truths about shapewear products. In the Instagram post, the model decided to post a series of photographs of herself after a day of her wearing shapewear. KhrystyAna beautifully and boldly writes, “Do you really want to stop your blood circulation now with those tight shapes to become media’s dream?…on one of the images see my BLUE legs, poor babies from wearing a shaper for few hours. How do you like the reality of impeded blood circulation, infertility, digestive problems, nerve damage, and more? She goes on to say “please take the responsibility of what you poor lovely body will potentially experience. I ask for awareness only.”


It’s imperative for women to know the truth about the harm they could potentially inflict on themselves by simply conforming to wearing shapewear. Body shaping advertisements have become notorious for glorifying the benefits of wearing shapewear, but fail to inform individuals of the dangers. Fashom decided it was too important to not inform our readers. We encourage everyone to embrace and love themselves.

Choose HEALTH over idealistic body physiques and remember that you are #BetterAsIAm!

Written by Fashom’s Stylist and Marketing/PR intern, Darean Derae Rhodes.

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fashomadminModel, KhrystyAna writes an Influential Post about Conforming to Beauty Standards

5 Empowering & Inspirational Body Positivity Bloggers

on September 10, 2017

Beautiful, bodacious and bold, these five women are unapologetically confident and they have every right to be. Each and every one of the influencers that are listed below celebrates and promotes body positivity, self-love and the true art of fashion. These ladies encourage people through blogs and personal movements that urge individuals to break the unrealistic and idealistic beauty and body standards that have been heavily portrayed by the media, fashion industry, and celebrities through various platforms.

These five women are showcasing the importance of using your voice to speak on and stand up for what you believe in, especially when you’re lucky enough to have a large following base. It’s imperative that humans remember that their shapes, sizes, and colors aren’t what makes them beautiful, so Fashom thanks, those individuals that are constantly reminding people it’s what’s on the inside that truly matters!

Below are Fashom’s top FIVE empowering and inspirational body and beauty activist.

One. Jasmine

Follow Jasmine on Instagram @myssematch

Two. Stephanie Eboah

Follow Isha on Instagram @nerdabouttown

Three. Melissa

Follow Melissa on Instagram @yourstruelymelly

Four. Megan Jayne Crabbe


Five. Saucyé West

Follow Saucyé on Instagram @saucyewest

It is Fashom’s duty to continuously encourage women to accept themselves just as they are. Whether or not if an individual’s physique is labeled as “slender,” “curvy” or “fat” is irrelevant to us because all bodies are beautiful regardless of what society has labeled their body type. To all the women out there who are suffering and having trouble loving their bodies to the fullest, remember that you are #BetterAsIAm!


Written by: Darean Derae Rhodes


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Hassle Free Clothing

on September 9, 2017

We all have those days where we struggle to find an outfit or even worse, we simply just have zero motivation to rummage through our closet. Those problems are the reason we all need a few clothing options in our wardrobe that are hassle free. When I say “hassle free” I’m referring to those simple clothing items that you can easily throw on and have a complete look in seconds. Since I tend to face this struggle more often than not, I decided to share my latest go-to options with you all.

One. Kimonos

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Throwing on a kimono is always my first option when it comes to not knowing what to wear. Although kimonos won’t fully clothe you, they do serve as the perfect cover-ups that’ll spice up any look. Kimonos are super-lightweight, have wide flowing sleeves and you can find them in just about any color and/or pattern. I wear my kimonos with a simple white top and a jean skirt or shots.

Two. The Wrap Dress

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Wrap around dresses are NOT only one of the simplest silhouettes, but also versatile and can be worn and appropriate for various events. Wrap dresses come with zero hardware, zipper or buttons – only one simple tie around the waste that keeps the dress closed and they tend to have a v-neckline, which adds a little spice to the look. You can wear these dresses with any type of shows, but I love pairing my dress with a pair of sandals and a necklace to jazz up the look a little more.

Three. Romper


Rompers are my favorite clothing essential because they’re minimalist, extremely comfortable and they’re all one piece. When I say one piece, I mean you literally don’t have to pick out a top or bottom and the best part is your bottoms are shorts. In one step, you simply jump into the rompers bottom half, pull up the upper half and you’re ready to go. I pair my rompers with any pair of shoes that match the occasion and a pair of hoops or a necklace.

I hope these clothing options make yall’s days a little more hassle free!

Written by: Darean Derae Rhodes

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Methods on How to Overcome Body Shame

on September 6, 2017

In this current day and age, the media and our society have made it extremely hard for individuals to love themselves. The media, their various platforms, and celebrities have created this “ideal’ body type that’s honestly not even the average body type of most humans in the world. The idealistic body views have caused body shaming to really skyrocket over the last few years. Body shaming primarily takes place through social media, where users are bullied through comments, personal messages and more. I’d also like to point out a very important fact, that the people being targeted are both curvy and thin women. This is a very important topic, so I’ve decided to give a little personal advice that I hope helps anyone who’s struggling to love him or herself fully.

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One. Choose wisely whom you surround yourself with: I know we’ve all heard the saying “birds of a feather flock together” and that is one of the truest quotes. You should always pay close attention to the people that you let in your circle. Those that are close to you will be the individuals that shape your views and mindset, so in that means you want to always surround yourself with loving, body positive and body accepting people so you can be around people that personally make you feel good.

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Two: Watch who you allow to follow you on social media platforms: you should intentionally only allow people to view your social media platforms who promote body acceptance and self-love, this is important so that you can ensure that you won’t ever have to face the wrath of internet trolls and bullies.

Three: Try to locate the root to your problems: I know this can be a difficult one, but it’s important to take time out of your day, each day, and really spend time trying to pinpoint the reasons why you’re feeling certain ways. Yes, you know you feel some ways because of the Internet and others views, but the most important thing is to find your inner reasons.

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Remember, I am only human and my advice and answers may not always be correct, but these are a few things that allowed me to overcome my downfalls. I hope the things that helped me, help you all.

Written by: Darean Derae Rhodes

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The Plus Size Clothing Line of The Year

on August 30, 2017

There’s absolutely nothing more frustrating than wanting to shop in popular retail stores that consist of the chicest and trendiest clothes, but you can’t ever find one clothing piece that fits your frame properly, or more importantly, fits you AT ALL. Thankfully, for all my ladies in this same boat, the Goddesses Nicolette Mason and Gabi Gregg have officially answered our prayers.




Natalie Mason and Gabi Gregg have been best friends for nearly a decade, but beyond that, independently and together these two women have become two of the most trusted body activist and influential beauty & style bloggers within the plus-size industry.



As curvy and bodacious women, these two are constantly being faced with the difficulty of finding trendy, unique and “cool” clothing items that fit their size, flatter their shape and make them feel confident. These challenges resulted in Mason and Gregg disrupting the fashion industry and creating their OWN fashion brand, Premme, which consists of sizes ranging from 12 – ___. Premme released their first collection of 15 pieces on July 25th and their second installment will include 26 pieces and is expected to drop early September.

With Premme’s first installment selling out so quickly, it’s clear that the demand for this clothing line is high. If you want to guarantee that you’ll get your hands on any items from the second installment, I would advise that you act fast when the next collection drops!

Written by: Darean Derae Rhodes

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Feeling Fat is NOT a Feeling

on August 23, 2017

Today, I want to discuss an emotional and personal matter with all of you. I’m sure you guys remember in 2015 when Facebook faced the wrath of hell by offering the emoticon “fat” as an option for what users were “feeling” like that day.

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Body positivity activist, those who suffer from being overweight and people who have eating disorders voiced their outrage at what could be considered a digital form of fat shaming individuals around the world.

I’m bringing up this topic again because lately it’s been a reoccurring event where I hear individuals saying they “feel fat.” I’d like to be clear when I say that FAT is NOT a FEELING. When most of us choose to express our feelings by saying “I feel fat,” we’re really saying that we feel some kind of intense disgust towards our bodies.

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I’m discussing this problem because I feel as though it’s very important that we choose different words than “fat” when we’re emotional and expressing some sort of disgust towards ourselves. We should find accurate words when we’re unhappy with ourselves because in reality when you say “I feel fat” there are countless of people you’re offending and emotionally damaging.

This post was just a reminder to everyone that it’s extremely important to think twice about what we have to say, even when it’s about ourselves.

Written by: Darean Derae Rhodes

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How I Organize my Closet

on August 11, 2017

Hello, Fashom gals and gents, I know organizing your closet can be one of the biggest hassles, so I’ve curated a list of tips on how I personally organize my closet. I hope this helps you all!

One. Matching Hangers

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Buying matching hangers for your closet is the first step you should take when wanting to truly organize your closet. I say this for many reasons, but the main one is that matching hangers is aesthetically pleasing, which usually leads to you wanting the rest of your closet to look neat and pleasing.

Two. Color Coordinate

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A quick way to make your closet feel like it’s organized is to color code your closet. Color coding is not only visually pleasing to the eye, but it will also make it 10x easier to find the clothes that you’re looking for.

Three. Tell your Shoes to Smile

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One of my favorite organization tips is the way I store my shoes. An easy way to see each pair of shoes that you own is to take a picture of the shoes and then tape the picture on to the outside of the shoe’s box. I use this trick for two reasons: first, by keeping your shoes in the box it ensures that your shoes will stay in good quality and second, you won’t have to continuously mess up your closet every time you’re searching for the perfect pair of shoes that will compliment your outfit.

Four. Hook em’

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You can never have too many hooks in your closet. Hooks can be used for various things such as: to keep track of your accessories and ensure they stay in good shape, to organize your handbags, backpacks, etc. and keep them off of the ground or to even hang a coat quickly in your closet.

Five. Group & Section

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I’ve saved this tip for last because it’s the most important tip of them all. Grouping and sectioning your clothing by type is ultimately the best way to organize your closet. Having your wardrobe sorted will allow you to know exactly “what you own” and will cut searching for an outfit to put together in half.


Written by: Darean Derae Rhodes

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Back to School Looks

on August 6, 2017

The 2017-18 academic year is approaching and what better reason (or maybe an excuse ha-ha) to spend money and fill up your closet with new looks! I understand that putting together the perfect outfit can be one of the most daunting and annoying things, so I took the liberty to list four outfits that will make getting dressed easy, fun and leave you turning heads.

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One. Boyfriend jeans are the ultimate go to pants. They’re tight enough yet loose enough to flatter anyone’s shape and they’re also comfy. That’s right, jeans that actually comfortable! Pair your denim bad boys with a simple top, sneakers and bold accents for the perfect first-day ensemble.

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Two. You can never go wrong with a vintage t-shirt and denim shorts. Keep it appropriate and choose a pair of shorts that aren’t too short, but flatter your shape. Slightly tuck your shirt into the front of your shorts for a more fitted look, grab a pair of sneakers and your classroom ready!

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Three. Make a classroom statement and throw on an oversized sweater, but purposely forget those pants of yours. This look is casual, yet chic and the ultimate mix between summer and fall. Grab a pair of comfy shoes and jazz up this look with the perfect accessories and a bold lipstick.

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Four. Ladies, I saved the best look and perhaps the comfiest for last. Leggings and ANY type of shirt have never done anyone wrong. Am I right?! I prefer to pair my leggings with a crop top, white sneakers, and oversized earrings and for a sweet finishing touch; I throw my hair in a messy bun.

I hope one of these outfits’ works out for you and remember any outfit will look 10x cuter if you rock it with confidence. ENJOY your first day back in class!

Written: Darean Derae Rhodes

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